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Write Your Way to Freedom Review: Everything You Need to Know (2026 Update)

  • Writer: Krista Frahm
    Krista Frahm
  • May 19
  • 24 min read

Are you tired of your job and scanning the internet for other legitimate options?

A laptop computer, notebook, coffee cup and flowers on a desk.

Teaching, healthcare, finance, sales, food service… no matter the industry, you're tired of the same grind and pay that doesn't reflect how hard you work. There comes a time when you need a change.


I hear you. I was in your shoes not many years ago.


I wanted flexibility to take care of my family and better pay, so I started searching online for a decent-paying, work-from-home job with flexibility. 


I figured I would never find something that met all those criteria - but I was wrong.


If you're searching for how to work from home, chances are Sarah Turner's Write Your Way to Freedom (WYWTF) copywriting course has popped up.

Teal background and image of Krista. Text says, "welcome to the blog. valuable info and resources. This site has affiliate links for products/programs. I may receive a small commission for purchases made through these links.  Krista is an OT Copywriter who provides launch copywriting, email marketing, and support to healthcare and wellness businesses.

And if you're like me, you're still pretty skeptical that writing can actually pay well.


I was a cynic too. I'll lay it all out for you in this review so you can decide for yourself if this copywriting course, or copywriting in general, is the right fit for you.


I'm Krista Frahm, a licensed occupational therapist who left clinical practice and retrained as a copywriter, then marketing strategist. I took WYWTF in early 2021. I was skeptical enough that I chose the payment plan instead of paying in full, just in case I needed to bail. (I didn't.)


I've been inside the program, watched it grow significantly, watched it change again, recommended it, pulled back from recommending it when the price hit $5,800, and started recommending it again when the price came back down. All of that context is in this review.


This is the post I wish I'd found when I was considering copywriting. No hype, no selective omissions, no forced enthusiasm. Simply what I know from being inside this program for several years and having met Sarah Turner IRL during events.


Keep scrolling to read the Write Your Way to Freedom course review... or click below to check out the WYWTF sales page




Sarah Turner's Write Your Way To Freedom Course Review


You Want to Skip Ahead? Here's the outline! 👇



What is Write Your Way to Freedom?


Write Your Way To Freedom (WYWTF) is a self-paced freelance copywriting course created by Sarah Turner. It teaches you how to start a copywriting business from scratch — including how to write, how to find and pitch clients, how to price your work, and how to run the business side of things.


The course has existed in various forms since around 2019. It's gone through several significant structural and pricing changes over the years. The current version, available as of mid-2026, is a reasonably priced course-only format with no live coaching or community access.


More than 6,000 people have gone through some version of this program. They write for almost any company or industry you can imagine. 


I write for healthcare business owners and course creators because I want to promote innovations that improve independence, dignity, and quality of life. You can choose anything — Etsy crafts, home modifications, pets, plants, construction, maternal health... just about every industry needs copywriting!


logo of sarah turner agency

WYWTF is detailed and brings you through starting a business and finding clients — step by step.


Here's the trick to quick success with WYWTF... follow the course and do the work! I know, that's not really a trick — but I've been in the program long enough to realize that most people try to jump the system and get to the end really fast.


DO 👏🏼 THE 👏🏼 MODULES 👏🏼 (in order)  


That's how Write Your Way to Freedom works its magic — you go through the course and take action each step of the way. Learning a new skill and creating an online income stream requires actual work.


If you're hoping for a get-rich-quick scheme that requires no work, this isn't the right place for you.


person sitting at table with colorful laptop and sunshine streaming through the windows while she works



What You Get in Write Your Way To Freedom [2026]


Here's the current WYWTF offer in plain terms:


What's included:

  • 8 training modules with 59+ lessons on copywriting, mindset, and business

  • 53+ workbooks and templates

  • Bonus #1: 300+ recorded Q&A sessions with Sarah Turner

  • Bonus #2: 43 expert coaching call replays

  • Lifetime access to all content

  • 14-day full money-back guarantee (no questions asked)


What's not included:

  • Live Q&A sessions

  • Community access

  • Real-time coaching or editing/feedback on your work


Current price: $1997 one time payment, or $199/month for 12 months.



Who is Sarah Turner Anyway?


👆🏼 That was my question... actually I said, "Who is this self-proclaimed copywriting expert who thinks she can charge thousands for an online course?"

Seriously... that's exactly what I asked myself and Google before I invested in 2021. (I'm a cynic.)


image of sarah turner smiling.

Sarah Turner is a freelance copywriter who spent roughly a decade writing for health and wellness companies before building Write Your Way to Freedom. Her company landed on the Inc. 5000 list in 2023, ranked #24 in education — an accolade based on verified revenue growth, not vanity metrics.


She started from scratch, figured out what worked, made plenty of mistakes along the way, and documented the process into a course. The appeal has always been that she didn't do it perfectly. She did it the messy, real way and built a roadmap so the next person could do it faster.


As of 2026, Sarah has stepped back a bit from WYWTF involvement and is primarily focused on her Coursea Collective program, which helps people build online businesses more broadly. Her home also burned down in the LA wildfires, so she’s focused on her (growing) family. The shift to a self-paced, course-only format reflects all of that. I can’t say that I blame her one bit. 


WYWTF is available through affiliate links only unless Sarah is running. a mini-launch when you read this. This affiliate link is where you can access the current course offer.


What I'll tell you from having been inside the program and interacting with Sarah directly in a small coaching intensive: she was exactly the same person behind closed doors as she was in front of thousands of students. Consistent, direct, genuinely invested. That kind of integrity is hard to fake over years, and it's part of why I've continued to recommend this course even as the format has changed.



man with headphones on, working at a coffee shop table.

Review of The WYWTF Copywriting Course Modules


This is a robust copywriting course.


The course is organized so you always know where you are and what comes next. The key to success is to simply work through the modules and take action every step of the way. (No binge-watching without action.) 


Here's what each module covers:

The WYWTF Welcome Resources

There's no way to be confused about where to start or how the course is laid out. You start in the Welcome section and it will literally answer all your questions. This is also one of the places where you can find support links and resources.

Module 1: Cultivating a Business Owner Mindset

Truth time — I considered completely skipping this section. 🙈


I was in a rush to prove that I could start a copywriting business and earn money... so my "mindset" was the last thing I wanted to work on.


I wanted to put the pedal to the metal and start bringing in the MONEY!


But alas... this module should be done before you start writing and building your website. (it's like Sarah actually knows what she's doing or something... hmm... surprising right?)


This module clarifies your goals and intentions. Don't be the person who skips over it and then doubles back after crashing and getting overwhelmed... not that I know any of those people. 🙄

Module 2: Building a Rock Solid Foundation

YES! It's time to dig in and start learning copy and thinking about what you want your business to look like.


This module is all about:

  • Choosing a niche

  • Studying copy

  • Learning specific copywriting techniques

  • Trying the techniques out and getting feedback from the community

  • Understanding a marketing funnel

  • Direct response copy vs other types of copy


This module requires slow and steady progress to learn and refine your copywriting craft. It's worth the time and energy it takes to work through these lessons. (It IS possible to skip the funnel and direct response lessons if you want to focus on blogs — it just depends on how you want to start your copywriting business!)


Spoiler alert... you'll probably get hung up on picking a niche. Almost everyone does. Watch the Q&A recordings and you'll see people asking about it almost every time. The trick is to choose something and keep moving forward -- you can always change your niche later!

Module 3: Getting Started Copywriting

The tools you'll need to run your business, how to price your work, and where to start publishing. This is the module where you push "publish" for the first time on a real piece of copy, which is terrifying and necessary.


The Q&A replays are especially useful when you hit this stage and start second-guessing everything. After attending Q&A’s for awhile, I realized that the same exact questions are asked again and again. 

Module 4: Lookin' Like a Copywriting Pro

Sarah is on a mission to help her students become professional, trustworthy, and copywriters who rank at the top of their industries.

 

This module guides you as you create your website (aka your digital front door.) It also helps you continue to level-up your online footprint so you attract clients that are fantastic to work with.

 

One of my favorite lessons is in this module. It's about continuing to make yourself more valuable as you grow as a copywriter. This emphasis reflects Sarah's values - to continue to serve clients better through becoming better yourself.

 

It's not all about getting a paycheck, it's about bringing growth and change to your clients so they're thrilled to pay your rates and recommend you to all their friends.

Module 5: Building a Loving Client Base

Five different ways to find clients, plus guidance on choosing the approach that fits where you are. This module has grown a lot over the years based on student feedback. Successful copywriters have been brought in to teach the methods they've personally used. Sarah knows she’s not the expert in every single platform or type of copy, so she brings in specialists to provide different perspectives. 

Module 6: Pitching and Onboarding Copywriting Clients

Once you've connected with people or businesses you'd love to write for, what do you do?

 

You have to explain the value you bring to this client's business, tell them how it works, pitch your services and then get them to book.


Sounds overwhelming, right?

 

This is another area that's terrifying as a newbie... getting on a call with a potential client and telling them you're the solution to their marketing woes. Uffda.

 

Remember, you'll have a step-by-step guide to lead you through.


This module has nine lessons because pitching and onboarding clients is a huge component of a successful copywriting business.

 

This module is pure gold for resources, examples, and processes so you can pitch your services and bring on new clients (that means income!)

Module 7: Master SEO

SEO — or search engine optimization — is a huge part of copywriting for websites and blogs. (It's also closely related to GEO or AIO, which is all about AI search visibility.

 

You get 6 lessons that will help you understand SEO, the tools you can use to master SEO, and how valuable your SEO work for your clients is.

 

SEO is like a whole different language, but don't worry, you'll figure it out step by step as you work through the lessons. Pretty soon you'll realize you know way more about SEO than any of your clients and you'll see the value of your copywriting craft even clearer.


Not all copywriters work on SEO, but having a solid foundation will help you create your own website and get more clients. Plus... even if you're a direct response copywriter like me, you'll end up with some SEO projects here and there.

Module 8: Adding to Your Skillset with Other Types of Cop

Copywriting has nearly endless possibilities and applications.

 

When you look around your home and community you're seeing copywriting at work. Online, print ads, storefronts and literally every product on the shelf benefits from copywriting.

 

This module helps you diversify your skillset so you can provide comprehensive copywriting services to your clients.


WYWTF Pricing History (And Why You're Seeing Different Prices Everywhere)


I wanted to include this because you've likely already seen wildly inconsistent information about the cost of this course, with some reviews saying it's $6K and a rip-off, some say $2K, some reference payment plans, and third-party financing.


Here's the full run-down of WYWTF pricing:


When I joined in early 2021: 


The course was $2,500. It included the course content, a weekly live Q&A with Sarah, developmental editing support, and access to the community. No sales call required. You could just buy it, which is exactly what I did after stressing out about the investment and finally making the decision at 11 PM one night.


WYWTF Pricing/Changes: 2021 through 2023: 


The WYWTF program grew significantly. Sarah added a team of copywriting coaches, expanded the calls (weekly Q&A with Sarah plus additional coaching calls from expert copywriters), built out the Circle community, expanded the professional editing service for students, added a certification process, and created a dedicated intake team. 


At its most robust, the full WYWTF experience included:


  • All course content (continually updated)

  • Two additional expert coaching calls per week

  • Weekly live Q&A with Sarah

  • Access to a 3,000+ member community on Circle

  • Complimentary editing feedback on your early copy

  • Eligibility for WYWTF Certified Copywriter status

  • An intake/sales call to ensure it was a good fit and vet new members


With all of that infrastructure, the price increased to $5,800.


Was WYWTF worth $5,800? 

I think the value was there. The live support was extensive. But I pulled back from actively promoting it at that price because I kept seeing people join on payment plans they couldn't actually afford. The financial pressure to make it work immediately made it harder to learn and build, not easier. That didn't sit right with me and didn’t align with my values.


WYWTF Pricing/Changes: Late 2025 into 2026: 


Sarah stepped back significantly from active course involvement to focus on her family and navigate a difficult personal year. Sarah built and launched a program to teach people how to create and sell online courses as well. The WYWTF copywriting program eventually transitioned to a course-only format. The live calls, community, and coaching are no longer included in the initial purchase.


In 2025/2026, the WYWTF price dropped to $1,997.


The intake call and application process are gone. No sales call is required. You purchase directly through an affiliate link.


Why does this matter for you?


If you're reading Reddit threads or older reviews and seeing commentary like "it's $6K and not worth it" or "they require a sales call that's just a pitch" or "the community is what makes it," those reviews are describing an older version of the program and process. The criticism around the $5,800 price point is understandable in hindsight — and I shared some of it. But that's not what you're buying today.


What you're buying now is the core course content and recorded library that launched thousands of copywriting businesses — at a price point much closer to what I paid in 2021.


Here's a summary of the WYWTF course and pricing changes:

Year

Price

What Was Included

2021 (when I joined)

Around $2500

(Or payment plans)

Course content

Community

Weekly Q&A call

Some editing support

2022-2024

(Potentially 2025 also)

Around $5800

(Or payment plans)

Course content

Community

Weekly Q&A call

Editing team

Multiple additional coaching calls

2026

$1997 (Or $199/mo x 12 months)

Course content

300 Q&A recordings

43 coaching call replays

Note: These are approximate figures based on my experience as an affiliate and student. Always verify current pricing directly on the sales page before purchasing.


The WYWTF Refund Policy (Last I checked in 2026)


There's a 14-day refund policy for WYWTF. This gives you two full weeks to look around and check out the community.


When I joined, I had the refund date circled on my calendar — I was that worried that I was getting scammed. I even started with the payment plan just in case I wouldn't be able to get my money back.

 

I was pleasantly surprised when I started the course, and then as I get deeper into everything that was offered, I was floored at the amount of value, and I'm sure you will. be too.




Is There a Discount Code for Write Your Way to Freedom?


No. And I doubt there will be. 


There is no discount code, promo code, coupon code, or sale for Write Your Way to Freedom.


I scoured the internet for a code before I joined in 2021, too. I clicked on sketchy sites, searched every possible variation, and came up empty every time.


If you've landed on a website claiming to have a discount code for WYWTF, it's probably spam. Some of those pages use your click to download something to your device or pull your information. They don't have a code. Close the tab.


WYWTF has never gone on sale, and it's unlikely to. Sarah's view is that running sales on digital products trains buyers to wait instead of buy. If you knew a sale was coming, you'd wait for it. Then you'd wonder if a better sale was coming after that. It may bring in sales initially, but long-term, it isn’t an effective strategy. 


The closest thing to a discount is the course-only version at $1,997. It’s the most affordable WYWTF has been since the early days of the program. You won't find a better price by searching longer. I’m not sure if Sarah is offering (or going to offer) an upsell to get coaching and community access. I would make your decision based on the core corse, but email her if the option for extras would be your deciding factor! She or someone on her team will answer. 


Pay-in-full gives you the lowest total cost. The payment plan ($199/month for 12 months) is there if you need it, and it’s still a very reasonable price. Obviously, if this puts you into financial hardship, don’t do it, but don’t be afraid of investing in yourself either!


The Pros and Cons of Write Your Way To Freedom

Here's the pros and cons from my perspective...

Write Your Way to Freedom PROS


There are loads of benefits of the WYWTF program

  • Comprehensive from start to finish. It covers what other courses may skip, including client acquisition, pitching, onboarding, and the business operations side

  • The module structure makes it possible to take small, steady steps without getting overwhelmed

  • You can earn money WHILE YOU LEARN how to become a copywriter

  • It shows you how to position yourself so you get paid well

  • It guides you to choose a niche that's profitable

  • 300+ Q&A replays cover a huge range of real student situations — you'll find your exact question answered somewhere in there

  • Lifetime access means you can go at whatever pace your life allows. MANY people start working on their business, stop for a few years, and then restart and succeed later.

  • $1,997 is significantly more accessible than the previous $5,800 price point

  • 14-day, no-questions-asked money-back guarantee

  • Thousands of people have taken it, and copywriting is still a valued skill, even with AI.


woman with red hair sitting at a table and working on her laptop



Write Your Way to Freedom CONS


Everything in life has drawbacks, right? Here are a few CONS of the WYWTF program:

  • No live community at this price point

  • No direct feedback on your writing as you're learning

  • No fill-in-the-blank copy templates. This is intentional as Sarah’s philosophy is to teach the underlying skill, not shortcut it. You also won’t find writing GPTs in the course. 

  • Self-directed learning requires self-directed motivation — if you need accountability from someone other than yourself, plan for that


🤷🏻‍♀️ There's not much to complain about with WYWTF. It's a solid investment.




What About AI? Is Copywriting Still a Viable Career?


AI wiped out a specific level of copywriters. The people who were writing blogs for $20 or pushing out low-quality work via Fiverr no longer have jobs… or they’re using AI to create even more cheap, low-quality content. That work was already low quality and not what you want to put into the world anyway. 


AI is improving fast, so there’s no way to know where we will be in a few years. However, AI still requires human input and direction to be useful. People are sick of “AI slop” that is being churned out constantly. 


The clients worth having aren’t looking for low-quality AI outputs. They’ve likely tried AI themselves, got flat results, and now they’re back to hiring a human. Others have refused to use AI because of their ethical/environmental concerns. Most of my clients simply don’t have the time to learn to use it well enough to make it worth it.


Here's what I'd tell anyone wondering about AI and copywriting: learn to write first. If you skip the foundations and jump straight to prompting AI, you won't know the difference between a strong output and a mediocre one. You'll be as useful to a client as they are on their own.


WYWTF teaches the foundations. That's why it still makes sense as a starting point, even with AI on the scene.


Is WYWTF Worth It Without the Live Support?


This is the right question to ask, and the answer depends on how you learn.

If you were drawn to WYWTF specifically because of the live community, the real-time coaching, or the chance to get direct feedback on your copy, the current version won't give you that. Know that clearly before you purchase.


If you're a self-directed learner who can take a roadmap and move with it, the WYWTF content holds up. When I look back at what actually launched my business, it was the course material. The community was valuable for encouragement and momentum, but the information that changed how I worked was in the course. I just had to TAKE ACTION and stop second-guessing myself. 


One thing I noticed when the expanded version was available was this: a lot of students were stuck in what I call “fancy procrastination”. They showed up to calls every week, which felt like progress, but they weren't pitching clients or applying the content. Likely because that part is the scary part. The self-paced version doesn't let you pretend you’re building a business by attending live calls and “getting more knowledge”. You just have to go through the modules and take action, one little step at a time. 


Is it a guarantee? No. Business building and copywriting take real work, a realistic timeline, and a willingness to push through the uncomfortable early months when you're learning in public and your first pieces of copy aren't very good. Anyone who tells you otherwise is selling a different kind of promise.



Copywriting as a Stay-at-Home Mom: Honest Insights


If you found this post while searching for a legitimate remote job that works around kids, this section is for you. I started my copywriting business while homeschooling two kids full-time and working PRN at the hospital. So I'm not giving you the Instagram version here.


Let me start with what's actually great about it.


Why Copywriting Works Well for Moms (and Dads)


The schedule is genuinely yours. 

Not "flexible within a window" or "adjustable with manager approval." Yours. I reserve Mondays and Fridays as no-call days. I've worked from hotel rooms when we travel. I've chosen to take calls on Saturdays because my clients are busy during the week and I genuinely don’t mind. I slow down every August because it’s birthday/back-to-school/wildfire season, so easing off works for our family. Nobody is tracking my hours or requiring me to justify my time.


Your previous experience is an asset, not a gap. 

Copywriting niches exist in every industry imaginable. Whatever your background is — healthcare, education, food, parenting, finance, pets, home renovation — there are companies in that space who need a copywriter who actually understands their world and workflows. Your life experience gives you a head start in finding clients who are a natural fit.


The startup costs are low. 

Compared to almost any other business model, an online copywriting business is cheap to start. You just need a computer, reliable internet, a basic website, and a domain. The biggest upfront investment is the training, and even at $1,997, it’s well below what most small businesses spend before they open. As I started my business, a friend was opening a boutique shop on main street in our little town. Her investment of time and money was SIGNIFICANTLY larger than mine.


You can start part-time and build. 

You don't have to go from zero to full-time overnight. Most people start by taking one or two small projects, learning as they go, and growing their client base as their skills improve. That slower ramp is actually more sustainable, especially with kids in the mix. If you’re facing a hard deadline, like the end of maternity leave, you can ramp up faster (potentially). I know writers who build a successful business in 3 months because they HAD to due to divorce, mat-leave, illness, etc. You know yourself. Think about if this type of pressure will make you take action or become paralyzed. 


It's not a get-rich-quick sceme 

Copywriters at the higher end of the market charge thousands per project. You won't start there, but the path from a few hundred dollars per piece to several thousand is achievable and has been done by thousands of people. Some writers earn a lot. Most of us earn a solid income, but we're not diving into money like Scrooge McDuck. There is an income ceiling that most of us hit.


Where Copywriting as a SAHM is Harder Than It Looks


Interruptions are constant when kids are home. 

The reality of working from home with young children is that focused, deep writing work does not happen in five-minute windows between snack requests. You will need to figure out a plan for focused time. It could be during nap time, early mornings, evenings, or (better yet) coordinating with your spouse/partner so you can step away completely for multiple hours. I fully believe you can do some work with kids present, but you can't do your best work that way consistently. Do not try to get up early, stay up late, and work during naps… it’s a recipe for burnout.


As an occupational therapist and mom, I also firmly believe that being physically present while mentally/emotionally distant is not good for kids. It's better to build slower and maintain a strong connection with your kids than to spend all your time on your computer. Create strong boundaries around how much you're on your phone/computer while working. It's better to have them watched by someone else for a few hours so you can work than to trigger constant attention-seeking behaviors.


The income is unpredictable at first. 

If your family NEEDS your paycheck right away, I want you to know there is no guarantee that it will happen. Copywriting income takes time to build. Rushing it creates anxiety, and anxious freelancers make decisions that don't serve them. If you can, keep a current job while you build, or create an emergency fund that can supplement your income until you find clients.


The guilt of working from home is real.

I had a moment early on when my son told me I was "always on the computer." It hurt a lot. I'd been physically present but mentally elsewhere. Between client deadlines and proposals and follow-up emails, I was always thinking about work. That's not what I had pictured when I imagined working from home and being "with" my kids. I had to get more intentional about when I was working and when I was actually there. (Hence the advice a few paragraphs up! Don't make my mistake.)


Isolation will Sneak Up on You.

Working alone, at home, without colleagues is a significant adjustment. I loved working alone at home at first, but after the newness wore off, I started to miss having other people to talk to. You'll need to be proactive about finding other copywriters, other business owners, joining communities, and maintaining friendships that have nothing to do with business.


You'll need some childcare eventually. 

Not as a full-time arrangement necessarily, but you'll reach a point where a few focused hours without interruption will make a significant difference in your ability to build and grow your business. Plan for that now (and don’t view it as a failure) rather than resorting to it when you're overwhelmed. “Childcare” could even be having your kids go to a friend’s house or the grandparents’ house for 2 hours a few times a week. Or, it could be designating a “work away from home” afternoon consistently and leaving the kids at home with your spouse.

What SAHM/Parents is the WYWTF Course Best For?


Copywriting works well for parents who:


  • Can work flexibly during pockets of time and self-direct

  • Have experience from a previous career, life experiences, or passions that you could talk about for hours

  • Are patient with slow, steady income growth in the early months

  • Have a realistic plan for focused work time


It's harder for parents who:


  • Need significant income quickly

  • Have very young children with no reliable nap or sleeping schedule

  • Don't have a partner, family member, or option for some type of childcare

  • Struggle with isolation or need regular in-person interaction to stay motivated


Everyone’s experience is different. I’m giving you perspective and information so you can make the right decision for yourself. (Yes, I have affiliate links in this blog, but the payment is small and it’s not part of my projected income. Plus, I’m all about radical honesty and transparency! Feel free to ask me anything!) 


Copywriting as a parent can absolutely work. I've done it and I've watched many other parents do it too. But don't fall for the marketing traps that say it's super easy, super fast, and that you'll never struggle.


Who is Sarah Turner's Copywriting Course For?


I know this sounds cliché ... but almost anyone. (Insert eye-roll, I know.)

Two women looking at computer screens and working together

WYWTF is for you if you have ANY interests, passions, life experiences, willingness to learn, and a decent work ethic (psst... that doesn't mean working 40+ hours a week.)

Man, woman, professional, stay-at-home mom, single, married, GED, or master's degree... copywriters are a diverse group!

💫 Write Your Way To Freedom is for people who are tired of their jobs or tired of not having a job.

💫 It's for people who don't want to ask for time off to take their kids to the doctor or help at the class party.

💫 It's for parents at home with their kids or retirees who want to earn some money without losing their flexibility or putting their family second.

smiling at the camera on a family vacation. Later this day I hosted a Zoom call from the house that we're pointing at in the picture.

This program is beginner-friendly, which means you don't need writing experience or a master's degree in English. But if you have a doctorate and 20 years of professional experience that's ok too.

Whatever your background, experience, and passions are will lead you to the right-fit clients. People with wildly different backgrounds will find different clients.

It's like a middle-school dance where everyone sorts themselves out and finds "their people." (Just without all the awkwardness.)



Common Questions About Write Your Way To Freedom


I’ve rounded up questions that I commonly get asked or that I’ve seen online regarding WYWTF. Answers are below.



  1. Is Sarah Turner's Write Your Way to Freedom Legit?

Yes. Sarah Turner's company made the Inc. 5000 list in 2023, ranked #24 in education. That's a verified accolade based on revenue growth. More than 6,000 students have gone through some version of this course. It's a real program with real results, not a content farm in disguise. I understand the skepticism though, I Googled this exact question before joining.


  1. Is it normal that I'm scared about trying copywriting?

Absolutely. I was terrified.

I was scared to tell my family, scared to say anything. at work, scared that my friends would find out and laugh at me, scared I'd be seen as less professional because I was switching out of clinical care... anxiety and fear sat right next to me during this process!

I doubted myself - daily. But I kept going and trusted the process. You can too. Anything new is scary, it's just our brain's way of trying to keep us safe.

  1. Do I need writing experience to start a copywriting business?

No. Copywriting is unregulated. Anyone can call themselves a copywriter. What matters is your ability to understand your audience and your client’s needs, then communicate clearly and often persuasively. Many excellent copywriters come from completely unrelated backgrounds or don’t have college degrees. Your previous career, life experiences, writing experiences, or degrees can support you, but there’s no specific “right” background that you need to succeed.

  1. What happened to the WYWTF community?


The WYWTF community is still active and hosted in Circle. The community is not included in the current course-only version. I don’t know if you can join it at a later time for a monthly fee, but I’m guessing you may be able to. If community is important to you, I would email Sarah and ask about her plans, then you can make a decision based on all the information. 

  1. I have kids at home, will copywriting work for me?

Yep -- although as you know, kids require a lot of time and energy, so be prepared to set good boundaries around work and ask for help from others. You shouldn't expect yourself to do everything solo like a superhero.


  1. What about the Reddit reviews of WYWTF?

I've read the comments, reviews and information about Write Your Way to Freedom on Reddit as well. It's a weird place over there, right?


Read it with a healthy dose of skepticism. The WYWTF Reddit threads tend to fall into two camps: people promoting competing products, and people who are upset about the $5,800 price point that no longer exists. Course content information in those threads is frequently outdated or inaccurate. Cross-reference with multiple sources before making a decision.


Some other copywriting course creators (or affiliates) try to “hijack” the SEO of Write Your Way to Freedom by writing about it, but positioning it in a negative light, then redirecting the readers to their own course. (This is an example of "black hat marketing" or just generally unethical, icky marketing.)



  1. Is there a refund policy for Write Your Way to Freedom 2026?


Yes — a 14-day, no-questions-asked money-back guarantee. When the course was $5,800, the refund policy required an action-backed form demonstrating you'd engaged with the content and had reasons for requesting a refund. The current version has removed that requirement.


  1. Can I do WYWTF alongside a full-time job?


Yes. Many people start this way. If you can find 30-60 focused minutes a day and a longer block once or twice a week, you can work through the course and start taking on small projects while maintaining other income. It takes longer, but it's a lower-risk way to test whether copywriting is a fit before making a full commitment.


  1. Is there a copywriting certification in WYWTF?


There was (is?) a WYWTF Certified Copywriter program. I earned the “certified” status. (You can view our profiles on this page.) It required applying, meeting a set of standards around your writing quality, business practices, and ethics, and going through a review process. As of 2026, I'm not certain whether the certification program is still active, given the shift to a course-only format. You don’t need to be certified to be a copywriter, but if you’re coming from the healthcare field like me, you probably like having certifications. 😉


Final Thoughts About WYWTF as a Mom and OT


Write Your Way to Freedom helped me build a business I didn't know was possible when I was a burned-out OT searching for a way out of the healthcare system I'd worked in for a decade.


The 2026 version is different from what I bought. A LOT has changed in the online business and marketing worlds since 2021 when I enrolled in WYWTF.


The important part is that the course content — the roadmap, the module structure, the client acquisition training, the Q&A replays — that material still works. It's what launched my business and thousands of others.


There are still live coaching calls happening inside WYWTF. They're an add-on support option currently, and I'm assuming that new members who join the "course only" version could add them on as well.


If you're self-directed, you can invest without financial stress, and you're willing to put in the work of actually building a business (not just learning about building a business), this course can do what it says it can do.


There won’t be a “perfect time” to sign up and start building your business. Something will always come up or take your time, but the sooner you invest in yourself, the sooner you may be able to earn money with a flexible schedule and location independence. 



woman reclined on chair with a cat on her lap and legs elevated
The amount of copywriters who work at home with pets is astounding.

I found it to be worth it for me because it launched me from healthcare to copywriting. (I've taken other courses as well during my years freelancing, and they've also been worth the investment.)


If you're feeling stuck and frustrated in your job, or you want to stay home with your kids and still earn money, copywriting is something you should consider.


You don't have to apply to join WYWTF anymore. You can simply purchase by paying in full or selecting the payment plan.



What does remote, flexible work mean to me? Traveling and being with my kids more.

What about you?

Krista Frahm with the ocean/rocks in the background. Hair is curly and flying in her face and she's smiling.
Here's a picture from our trip to Hawaii, where I had loads of beach time and also booked two new projects in our down time.

Working at home may mean you improvise a bit for screen lifts... and share your desk with fur-babies who want to look out the window.



If you want something different then you have to DO something different. You never know where your path may lead. It may be writing or you may use this as a stepping stone to something you haven't considered yet.




Krista Frahm, sitting in front of her computer, holding a cup of coffee, smiling.

Krista Frahm, MOT, OTR/L is a licensed occupational therapist and WYWTF Certified Copywriter who now works as a marketing strategist and copywriter for healthcare practitioners with online offers through Krista Frahm Agency. 

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